We're the happy
brand consultancy.
Today's fastest growing brands are those that deliver happiness, health and wellbeing. We're experts in building modern happiness brands designed for today's consumer.
Today's fastest growing brands are those that deliver happiness, health and wellbeing. We're experts in building modern happiness brands designed for today's consumer.
Netflix
We showed how focusing on delivering joy, rather than efficiency, could transform the Netflix viewing experience.
Olipop
We helped a sparkling health tonic become ‘A New Kind of Soda’ and one of the fastest growing health brands in America.
Nom Nom
We helped the pioneering fresh pet food brand find its unique happy place in a crowded market.
Nike
We worked with the world’s greatest athletic brand on how to revive sport with a new generation focused on wellbeing.
DailyPay
We uncovered how a financial technology service could be a powerful and positive motivating force in people’s lives.
Shopify
We repositioned an e-commerce giant, connecting it to people’s hopes and dreams for a more independent life.
Happiness has been proven to have a powerful impact on the most important business and enterprise metrics.
Sales Growth
Pricing
Employee Turnover
“Working with the Squint was an enlightening and rewarding experience. They look at problems from every angle and their meticulous attention to detail provided us with invaluable insight.”
Candice Chen
Strategy Manager, Netflix
“Squint helped us build a future facing strategy with innovative plans we are still bringing to life today.”
Yasmina Amarchouh
Brand Defining & Purpose Director, Nike
“Squint has been an invaluable strategic partner. Their deep well of knowledge has been instrumental in guiding us through a transformative journey.”
Chad Wilson
Head of Marketing, Olipop
Our two founders have helped some of the world's biggest, and fastest growing, brands uncover how to create joy in their products and organizations.
We're a strategic partner to brands guiding them on how to tap into today's biggest growth drivers: happiness, health and wellbeing. Our offering is structured around three core services.
Growth & Measurement Strategy
We offer unique insight into how to make today’s consumer happy, and how to effectively measure healthy growth.
Brand Transformation
We create positionings, platforms and identities grounded in the principles of modern happiness branding.
Product & Service Innovation
We help identify breakthrough new services and products that can light up consumers and unlock new opportunities.
For all new business enquiries please contact
[email protected]